Wednesday, October 19, 2011
CHEVROLET STAFFS TO Find out DISNEYLAND-STYLE Customer SERVICE
Classes at the theme park for dealers and sales staffs are part of acampaign by General Motors Co. to boost industry share inCalifornia, where Chevrolet has lagged behind its importcompetition for more than a generation.By Jerry Hirsch, Los Angeles Occasions - Most individuals go to Disneyland for the rides. Peter Hoffman is going there to understand how to sell rides.Hoffman, the owner of Sierra Chevrolet in Monrovia, and other Chevrolet dealers and their sales staffs are headed for classes
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