Thursday, June 7, 2012

GM NOW TYING ALL EMPLOYEE BONUSES TO Buyer LOYALTY

By Jeff Sabatini, Autoblog - Since it emerged from bankruptcy in 2009, General Motors has been spending a goodly amount of effort attempting to prove that the "New GM" does things differently than the company that squandered over 15 points of marketplace share in the past two decades. Its most recent gambit is linking salaried employee bonuses, in component, to consumer loyalty. Even though we tend to cast a skeptical eye on such proclamations - whether they come from GM or any other automaker

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